It is incumbent upon the Bahá'ís to seize the opportunities
of the present hour and, with wisdom, firm resolve and cheerfulness, impress
the verities of their Faith upon the attention of every reasonable-minded
person in whom they find a willingness to listen, explaining to them its noble
principles, its universal teachings, its basic tenets, and the fundamental laws
of the new era inaugurated by Bahá'u'lláh.
- Shoghi Effendi (From a letter dated
2 November 1928 to the Iran Central Spiritual Assembly - translated from the
Persian; The Compilation of Compilations, vol. II, Teaching Prominent People)