Without the spirit of real love for Bahá'u'lláh, for His
Faith and its Institutions, and the believers for each other, the Cause can
never really bring in large numbers of people. For it is not preaching and
rules the world wants, but love and action.
- Shoghi Effendi (From a letter dated 25 October
1949 written on behalf of Shoghi Effendi to an individual believer; The
Compilation of Compilations, vol. II, Guidelines for Teaching)
