The people need to hear the word "Bahá'í" so that
they can, if receptive, respond and seek the Cause out. The primary duty of the
friends everywhere in the world is to let the people know such a Revelation is
in existence; their next duty is to teach it.
- Shoghi Effendi (From a letter written on behalf
of Shoghi Effendi to an individual believer dated 24 July 1943; The Compilation
of Compilations, Vol. II, The Use of Radio and Television in Teaching)
